KOL network intelligence plays a vital role in influencing and shaping treatment strategies.
We partner with pharma, biotech, healthcare, cosmetic, and medical device organizations to support their KOL identification-to-influence needs. Our enriched profiles of eminent global opinion leaders help our clients build 360° insights for improved patient outcomes.
KOL data landscape
Domain
- Pharmaceuticals
- Healthcare
- Medical devices/Assistive technologies
- Cosmetics
- Therapeutic area
- Niche or focus area
Insight and influence
- Authority
Publications and affiliations
- Activity
Views, opinions, comments, and interactions
- Assertiveness
Key followers and interactions to shape policy
Personas
- Practitioners
Physicians, surgeons, specialists (cardiologists, endocrinologists, etc.,)
- Caregivers
Nurse practitioners
- Experts
Researchers with practice and a high academic pedigree
- Influencers
Authors, speakers, and digital influencers
Our approach
The secret of our KOL data curation
For a long time, the industry has lacked a standard approach to assess KOL data quality. But wherever there’s a problem, you can count on Excelra to provide a solution.
We’ve developed the eminence score – the most effective way to judge KOL data quality. Eminence drives our powerful data curation engine, ensuring accurate data to meet your objectives.
Applications of KOL content
Trial design
Selecting appropriate investigator or trial centers
- Investigator profiles
- Clinical trial organizations
- Network of investigators
Advocacy
Identify influencing community or patient pool
- Scientific experts or influencers
- Based on the therapeutic area or field of science
Patient care
Identify the right physicians or caregivers
- Practitioners
- Caregivers
- Providers, such as hospitals
Pharma marketing
Identify the right HCP to spread the word about new products and services
- Capitalize on “prescription power“
- Targeted product marketing based on demographics
- Improved patient outcomes
Data curation workflow
Success story: Robust KOL data
We provide structured KOL data to power search platforms. Our data sets are delivered via custom ETL pipelines or reports to harmonize heterogeneous data from multiple sources and deliver exceptional data-to-value.
Use case
Our client was a US-based clinical-stage pharmaceutical company developing specific immunotherapies against cancer.
With our KOL data – assessed with our unique eminance score system – the client built a comprehensive database with 360° insights on global KOLs to support its research efforts.
The data we provided included the following data points:
- Status
- Designation
- ORCID
- Profile URL
- Listing URL
- Supporting URL
- Specialty
- Organization name
- Organization domain
- Organization address
- Organization Phone and email
- Department name and title
- Publications
- Education
- Biography
- Research
- PMID
- DOI
- PUB URL
- Year of publication
- Author name
- Affiliation
Success story: Democratizing KOL data
Our data engineering and product development experts work with clients to identify their business needs and support the development of custom applications and visualizations for quick decision-making. Our digital and analytics-led approach allows client KOL data and insights ecosystems to drive higher engagement and improve business outcomes.
Use case
A US-based health analytics company required intelligence on active investigators and trial sites in oncology.
We built the client’s clinical suite with extensive organization and investigator data, including:
Organization information
- Parent org. name
- Parent URL
- Parent org. NPI
- Org. URL
- Org. name
- Org. address
- Org. NPI
- Org. site type
- Trial level information
Investigator details
- URL
- NPI
- First name
- Middle name
- Last name
- Practice Location
RA details
- Research adm info URL
- RA first name
- RA last name
- RA location
- Contact details
Why Excelra
End-to-end solutions via a multi-functional team of domain and technology experts.
Relationship mapping and categorization for quick access and confident decision-making.
Enriched, high-quality data that works seamlessly with client’s internal systems.
Faster curation and harmonization of heterogenous KOL data.
Ready to get more from data?
Tell us about your objectives. We’ll help get you there.
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